Dairy Crest
Mendip Hills
Brand identity. Illustration. Packaging.
Dairy Crest wanted to approach the direct to trade market with a new, regionally branded, authentic cheddar cheese. The idea for Mendip Hills West Country Cheddar was born.
The result was the creation of a brand identity that champions the provenance of the West Country dairy industry. The packaging works across a range of blocks, slices and grated packs.
